1-Assessment on Saad’s Masterclass

Welcome to Your Assessment Test

Topic: 1-Assessment on Saad’s Masterclass

This assessment is designed to evaluate your understanding of the core concepts covered in Conversation 2 Conversion by Saad Sells, including the fundamentals of cold calling, overcoming call reluctance and fear of rejection, tracking performance metrics, structuring effective sales conversations, handling objections, follow-up strategies, and building targeted lead lists using Apollo.

Assessment Instructions

The assessment consists of 10 Multiple Choice Questions (MCQs).
Each question carries 1 mark.
Only one option is correct for each question.
There are no negative marks for incorrect answers.
Questions skipped or left unanswered will be considered as 0 marks.
Retakes are not permitted once the assessment has been submitted.
The total duration of the assessment is 15 minutes.
The timer will start automatically once you enter your Name and Email Address and click on "Start Test".
Ensure you have a stable internet connection and complete the assessment within the allotted time.
Read each question carefully and submit your responses before the timer expires.

All the best!

Name

What is 'commission breath' as described in the masterclass?

A technique to close deals quickly on the first call

Speaking too fast during a sales pitch

Following up too many times with a prospect

Desperation to make a sale that prospects can sense

After the Tesla test-drive story what broader principle about sales pipelines does the instructor illustrate?

Conversion rates are always low in the automotive industry

Cold calling alone is not enough — email campaigns are essential

Prospects who have already shown interest but received no follow-up are the highest-conversion segment most salespeople ignore

Follow-up is only useful within the first 24 hours of a prospect's interest

According to the instructor how many options should you give a prospect when trying to schedule a meeting?

Two options — such as Monday or Tuesday — so they feel in control

Four time slots across the week

One specific time slot

Ask them to suggest a time themselves

According to the instructor what is the recommended talk-to-listen ratio for a salesperson on a call?

Talk 50% and listen 50%

Talk 80% and listen 20%

Talk 60% and listen 40%

Talk no more than 20-25% of the time

Why does the instructor recommend breaking your year into 12 industry verticals for cold calling?

To avoid calling the same person twice in a year

To build industry-specific knowledge that gives you a competitive edge and makes conversations more relevant

To use different scripts for each industry

To comply with different regulations across industries

The instructor uses the phrase 'sell the why not the what.' A software company pitches: 'We offer a 24/7 cloud-based CRM with AI-powered analytics.' Applying this principle what would a better pitch look like?

We integrate with over 200 tools and offer enterprise-level data security

We offer the most advanced CRM platform available in the market today

We help your sales team stop losing deals to slow follow-ups by giving them real-time visibility into every lead — so nothing falls through the cracks

Our CRM has been rated number one in three consecutive industry surveys

According to the instructor what is the ONLY goal of a cold call?

Close the deal and get payment

Send a WhatsApp follow-up

Sell the service on the spot

Set a meeting

The instructor says: 'The moment the prospect is asking questions and you are not they are guiding the conversation — not you.' What does this reveal about the strategic role of QUESTIONS in controlling a sales conversation?

Questions are the primary tool through which a skilled caller maintains conversational control — directing the prospect through a structured path toward the desired outcome (a meeting) without the prospect feeling pushed

Questions should be saved for the end of the call during the CTA phase

Questions are only useful during objection handling

Questions are mainly used to qualify prospects before pitching

A cold caller has enough meetings that they genuinely do not need the sale from any specific call. According to the instructor's philosophy how does this affect their performance and why?

It causes them to spend less time on preparation

It gives them detachment from the outcome which prospects sense as confidence — making them MORE likely to close

It makes them lazy and less motivated to close

It reduces their urgency and leads to fewer meetings being set

The instructor argues that NOT selling your service is a moral failure. What chain of consequences does he outline to support this argument?

Without your service a business may fail causing the founder to go bankrupt face depression and potentially lose everything — outcomes you could have prevented

Competitors will fill the gap and outperform you in the market

Poor service leads to refunds and bad reviews which damage your business reputation

Prospects who don't buy from you will find a cheaper inferior service elsewhere

Welcome to Your Assessment Test

Assessment Instructions

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